Media Coverage

Sanskriti University organises webinar to address industry development, challenges

Posted on in Media Coverage · Sanskriti University · Travel & Hospitality

The Sanskriti School of Tourism and Hospitality organized a webinar on development and challenges in the hospitality and tourism sector after the pandemic. It was aimed at addressing the essential aspects of the sector, including the current conditions and challenges as well as future prospects. Prof. Ratan L Sahu (Principal, Dewan IHM, Meerut) was the Keynote speaker of the Webinar.

The hospitality and tourism sector is considered the backbone for economic growth, especially in developing countries. And it was one of the worst hit sector during pandemic. Prof. Ratan L Sahu stated, “In such a situation, the sector is seeking more support from the government to stay afloat. The industry is pinning its hopes on the revival in domestic travel seen after the waning of the third wave. Hence, stepping up to understand and respond to changing consumer behavior as well as adopt new practices will be essential for the sector’s recovery”.

According to him, the global health crisis actually offers a unique opportunity to rethink prevailing business models in the hospitality space. The idea behind the webinar was to develop experiences that satisfy domestic as well as local needs of the communities. “We need to focus on reducing looses rather than making profit. Adaptability is the key for survival and those who are seizing this opportunity are further enabling the inclusive and sustainable growth of the sector”, he further added.

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